Zoomaal is the first crowdfunding platform out of the Middle East. I was commissioned to to create an explainer video that would both capture the essence of what crowdfunding is for new audiences and present the unique value proposition that Zoomaal has to offer as a platform for the Middle East. We started by writing the story with the team, then I developed the visual style for the explainer video that's derived from their brand. 

Concept: Dima Boulad
Design and Animation: Dima Boulad
Script: Abdallah Absi and Dima Boulad
Copywriting: Nabila Rahhal and Pia Bou Khater
Sound design: Teddy Nasr Music